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Discouraged by Discourse? A Social Media Discourse Analysis on Attitudes Toward Higher Education

The Forum for Access and Continuing Education (FACE) is undertaking a project to explore how social media content may be shaping negative or sceptical perceptions of higher education (HE) among young people.  We are currently undertaking a critical discourse analysis of the content of a number of social media influencer accounts, with a view to understanding what messages young people are being exposed to and how they are being communicated.  Updates on the progress of the project will be shared on this page as they emerge.


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